Sales and marketing firm, EMIE Marketing from Orlando, Florida outline how entrepreneurial non-linear thinking is driving innovation in the US and how this has the power to change America, far more than the government ever could.
EMIE Marketing, an ambitious sales and event marketing firm from Orlando have voiced their support of recent claims that entrepreneurs across America have the power to change the country for the better. The firm whole heartedly believe that although many may think that entrepreneurs’ non-linear thinking produces nothing but outlandish, crazy ideas. However, it’s these crazy ideas which are driving progress and creating major breakthroughs in the business world. The firm has recognized that with government funding decreasing, the power of innovation now lies firmly in the hands of entrepreneurs. EMIE Marketing believes that in order to keep America on the map as a leader in creative thinking, entrepreneurs must continue to find ways to follow through with their ideas without the support of government funding or support.
Whilst in the past, the government helped fund innovation and was a driving force behind some of America’s most ambitious ideas. Yet new research has found that when it comes to innovation today, the government is growing increasingly wary. According to an article by Peter Diamandis, published by LinkedIn on July 14th, a recent NIH report revealed that the more outlandish an idea is, the less support it is likely to receive from the American Government. In fact the article states that the amount of dollars invested in new business ideas has shrunk by 60% over the last 50 years which – considering entrepreneurship across the USA is on the rise – is putting many entrepreneurs in a situation where they are unable to easily follow through with their potentially life changing ideas.
However, whilst on the surface this may appear to put entrepreneurs at a disadvantage, EMIE Marketing believes that there is still a huge scope of opportunity out there for people looking to launch their own business ventures. Where once government funding and support used to be the only way of negotiating the complicated world of business ownership, today’s entrepreneurs have far more tools at their disposal. The availability of online business tools, crowdfunding resources, networking organizations and free support now means it’s easier and cheaper to launch a business and market it successfully. This means that America’s entrepreneurs are no longer at the mercy of government funding and can branch out on their own. EMIE Marketing believes that it’s this bank of resources that is keeping entrepreneurial activity high in the US and the firm are confident that innovation and creativity continue to spread throughout the country in the coming years.
Eric Lucero, Managing Director of EMIE Marketing believes it’s important to educate budding entrepreneurs and help them to realize the extent of support that is available to them. The firm take this need for education incredibly seriously and have developed a unique development program which offers those within their company interested in entrepreneurship the chance to expand their knowledge and learn the skills necessary to launch a successful sales and marketing business. Working in such a progressive and fast paced industry the firm are always encouraging their representatives to think more creatively and share their ideas so that in the future, should they choose to pursue entrepreneurship they will have the means to adapt to market changes and succeed.